Sircle Media

Brief

Sircle Media is a social media agency in New York working with CPG brands. They have their own 3D capability in house, but as they took on more and more 3D projects they brought me in as a freelance 3D animator, someone who could bring experience from more demanding productions while staying grounded in the CPG world.

Challenge

Agency work moves at a different rhythm to direct client work. It is fast paced, but the output still has to be high quality and on brand. It has to match the visual direction the account already has.

What we delivered

3D product animation and FOOH work across the roster, contributing assets for more than 70 brands since 2024. Everything modelled from packaging artwork supplied by the agency, and delivered in whichever formats the brand runs, from 9:16 alone to a full set across 16:9, 4:5 and 1:1.

Some of Sircle Media’s clients I have worked with:

• Ritter Sport
• Post-it
• Rio Mare
• Calbee
• Catalina Crunch
• IQBAR
• Ultima