OSHEE on Times Square
Launch animation · Ran on Times Square, NYC
3D product animation · FMCG & CPG
Photoshoot-quality 3D product animation and stills, built from your label file. First draft in 5 business days. No samples shipped, no studio booked.
Why fmcgi
One precise 3D model of your product, built once. From then on, every asset we make comes from it.
Your exact label file goes into the build, so every frame is 100% true to the final product and the design. Type stays sharp at any size and never drifts off-brand.
A label file and a couple of phone photos are all we need to start. You don't have to ship samples (though you can), and your launch assets can be ready before the product leaves the production line.
We build in pure 3D from start to finish, every time. We can bring AI in if you want it, but that's your call.
Portfolio
Launch animation · Ran on Times Square, NYC
Launch animation
Social content
Social content
Launch animation
Pricing
from $1,500
One product, one project. Your digital twin is built here and kept on file.
Start a single asset →from $4,500
Everything your launch needs. Deliverables can be adjusted to fit your requirements.
Plan a launch →Once the hero video exists, extra formats and extra SKUs are simple to export. We cut the OSHEE Sparkling launch to 18 formats from a single master.
Ongoing support for your brand
from $3,000/month
from $600 per asset
A monthly stream of content for your brand. Your product models already exist, so now they work every month: seasonal content, promos, retail media and launches, without rebuilding anything.
Talk about always-on →2-month minimum, rolling monthly after that. Only two slots left.
About
I'm Jake. I make 3D product animation and rendering for FMCG and CPG brands, and only that category. It's one of the few kinds of work I enjoy. 3.5 years, 30+ launches: beverages, supplements, ice cream, bars. You work directly with the person making your assets, not an account manager. The OSHEE Sparkling film that ran on Times Square came from the same hands, start to finish.
FAQ
You send your label file. I build a 3D model of your product, animate or render it, and send a first draft in 5 business days, or 7 business days for a full launch pack. Two revision rounds per asset, then final assets in every format you need. Depending on how quickly feedback comes back, most projects wrap inside two to three weeks.
Usually just the label file and a phone photo of the product. I don’t need physical samples to work from. In most cases a flat label and a couple of photos will do.
You don’t need one, that part is my job. From your label and dimensions I build an exact 3D model, and that model becomes the base for every asset we make afterwards.
I’m in Poland. I overlap with the full UK working day and with US mornings. Most of the work runs async: you brief, I deliver drafts, you review on your schedule.
Two per asset. I ask for feedback bundled into a single pass each round rather than a rolling thread, which keeps turnaround fast. Extra rounds beyond that are quoted separately.
Final video and stills, delivered in every aspect ratio and format you need. Source project files stay with the studio unless you need them too, in which case we agree on that upfront.
Both. You can start with a single asset or a launch pack, then move to Always-on once you see the value. Always-on is capped at two brands at a time, so each one gets proper care.
Only if you want me to. My default is pure 3D. Your labels, logos and proportions are built from your actual product and artwork, not generated by AI. For video production especially, I’d rather not use it unless you choose to switch it on. So if you need assets with zero generative AI in the pipeline, either for AI Act reasons or your own policy, you’re covered.
Yes, and even without one, everything stays confidential until you go public with it, unless we agree otherwise for something like behind the scenes content. Unreleased products and pre-launch work are never shown or shared until you’ve posted first. Send your NDA, or use mine if you want it on paper.
Yes. Most of the work is delivered remotely to clients abroad, mostly in the US. The ongoing partnership with Sircle Media in New York has covered assets for more than 70 CPG brands since 2024.
FOOH is fake out of home: rendered product placed into real street footage, so a can might appear at giant scale in the middle of a city with no location shoot. And yes, it’s part of the regular scope.
Yes. Everything is built from your label artwork, so the product doesn’t need to physically exist yet. On most of the projects I’ve worked on, I’ve never seen the product in real life.
© 2026 fmCGI · 3D product animation for FMCG & CPG brands